Here’s a message from the Creative Director and Co-Owner of Mishka: Mikhail Bortnik.
“For the upcoming season of HBO’s How to Make It In America, we were filmed for a promotional bumper and asked create a special graphic for the show.
Besides getting our name and mugs on TV this is all pretty friggin’ cool considering the show’s plot line basically runs in sync to Greg’s and my own frustration, struggles and adventures in getting Мишка off the ground. For the bumper, the show came to our headquarters and did a short interview segment with Greg, our art director Mike Jones and Myself about the early days of the brand and our inspiration to get it started.
Along with this we also did a design for the show which was turned into a tee, raglan and pullover hoodie design that will only be available via Jack Threads for a limited time… and by “limited time” I mean just under three days.”















