Writing A Press Release To Capture More Attention And Sales

Hey guys,

If you really want to explode into the online marketplace and increase not just your sales, but visibility for your t-shirts, then you may want to consider writing up your own press releases, and distributing them to free press release submission directories.

I guarantee that this will yield great results, and you can potentially be contacted by other professional fashion networks, locally or internationally

What is a press release? It’s basically a brief new article that highlights information about your company. Bare in mind, you should never blatantly advertise. Simply introduce the readers to your latest products, and give them insight on what your brand is about.

Here are some quick tips:

1. Always inform your reader about your company first, then your products. Make it newsworthy, not a sales pitch. This is a perfect moment to educate your reader’s, which could increase the chance of a free word-of-mouth marketing handled by them.

2. The title and heading of your press release articles must be attention grabbing. If you have a boring title, no one is going to click through and read. Catchy titles I’ve used for LUXLIVIN’s Luxyr Streetwear are “World’s First Ever Business and Luxury Streetwear Collection”

3. Explain a need, and create a desire for your product. Hire a copywriter to do this if necessary.

4. Write it in clear and concise English. Don’t go overboard with descriptive terms.

5. You should have at least 250 – 500 words for a newsworthy press release. Make sure that your press release content is strategically placed with keyword terms or phrases such as “Streetwear”, or “Urban clothing” to climb the ranks of search engines, which therefore spells as much traffic to your website or store.

Here are several press release directories I submit to:

http://www.free-press-release.com/
http://www.prurgent.com/
http://www.pressexposure.com/

I’ll be posting more press release secrets and tricks to dominating major search engines in the future. Make sure you bookmark the page and check back soon.

Respect,

Andrew

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